What is neutral shampoo?
In recent years, as consumers' demands for hair care have become increasingly refined, neutral shampoo has gradually become a hot topic. Whether it is discussions on social media or sales data on e-commerce platforms, it shows that neutral shampoo is becoming the new favorite in the market. This article will combine the hot content on the Internet in the past 10 days to provide you with a detailed analysis of the definition, characteristics, applicable groups and market trends of neutral shampoo.
1. Definition of neutral shampoo
Neutral shampoo refers to a shampoo product with a pH value close to the natural pH of the scalp (about 5.5). It contains no strongly alkaline or acidic ingredients and can gently cleanse hair and scalp, making it suitable for daily use by most people. Unlike anti-dandruff, oil control or repair shampoos, the core function of neutral shampoo is to maintain a healthy scalp environment and avoid dryness or oily problems caused by over-cleansing.
2. Characteristics of neutral shampoo
| Features | illustrate |
|---|---|
| pH balance | The pH value is between 5.5-7, close to the scalp environment |
| Mild ingredients | Does not contain strong irritating surfactants such as SLS/SLES |
| Functional basis | Focus on cleaning, not emphasizing special effects |
| Wide applicability | Suitable for most hair and scalp types |
3. Applicable groups of neutral shampoo
According to the popularity of social media discussions in the past 10 days, neutral shampoo has received particular attention from the following groups of people:
| crowd | Reasons for concern |
|---|---|
| Sensitive scalp users | Requires gentle cleansing to avoid irritation |
| children parents | Find safe and hypoallergenic children's care products |
| People with dyed and permed hair | Protects hair color and repairs hair texture |
| Component Party Consumers | Focus on formula safety and mildness |
4. Recommendations for popular neutral shampoos on the market
Combining e-commerce platform sales and social platform discussions, here are a few unisex shampoos that have attracted much attention recently:
| brand | Product name | core selling point | reference price |
|---|---|---|---|
| Brand A | Gentle Balancing Shampoo | pH5.5 weakly acidic formula | ¥89/500ml |
| Brand B | Pure Basic Shampoo | Silicone-free, fragrance-free | ¥69/400ml |
| C brand | Children's mild shampoo | All natural plant ingredients | ¥129/300ml |
5. How to choose a neutral shampoo that suits you
When choosing a neutral shampoo, it is recommended to pay attention to the following points:
1.Check pH value: High-quality neutral shampoo will clearly indicate the pH value range, usually between 5.5-7.
2.Read ingredient list: Avoid products containing strong detergents such as sodium lauryl sulfate (SLS).
3.Consider additional needs: If you need anti-hair loss, moisturizing and other functions, you can choose products with corresponding functions added to the basic neutral formula.
4.Refer to other people’s reviews: Especially the experience of consumers with hair similar to their own.
6. Tips for using neutral shampoo
1. Although neutral shampoo is mild, it is still recommended not to over-cleanse, 3-4 times a week is better.
2. When using, first rub the foam in the palm of your hands, and then apply it to the hair to reduce friction on the scalp.
3. Can be used with neutral conditioner from the same series for better results.
4. If any discomfort occurs, stop using it immediately and consult a professional.
7. Market Trend of Neutral Shampoo
Judging from recent market data, neutral shampoo shows the following development trends:
| trend | Performance |
|---|---|
| Segment growth | Rising demand for neutral shampoos for children and men |
| Ingredient upgrade | Added new mild ingredients such as probiotics |
| sustainable packaging | Environmentally friendly packaging design has become a new selling point |
| Customized services | Provide personalized neutral shampoo formula |
To sum up, neutral shampoo is becoming the daily care choice of more and more consumers due to its mild properties and wide applicability. As people pay more attention to scalp health, it is expected that the neutral shampoo market will continue to expand, and product functions will be further subdivided and upgraded.
check the details
check the details
en
