How to make money by joining Oppein Home Furnishing
In recent years, the home furnishing industry has continued to heat up, and Oppein Home, as the leading brand in the industry, has attracted the attention of many investors. Can joining Oppein Home Furnishing really make money? How to make profits through franchise? This article will explain it in detail to you from the aspects of market trends, franchise models, profit analysis, etc.
1. Hot topics in the home furnishing industry in the past 10 days on the entire network
| Ranking | Hot Topics | Search volume (10,000) | Related Brands |
|---|---|---|---|
| 1 | Whole-house customization market growth | 45.6 | Oppey, Sophia |
| 2 | Smart home solutions | 38.2 | Oppein, Haier |
| 3 | Home brand franchise policy | 32.7 | Oppei and Shangpin Home Delivery |
| 4 | Environmentally friendly materials applications | 28.9 | Oupai, Gu family |
| 5 | Consumption upgrade in third- and fourth-tier cities | 25.4 | Oppein, Red Star Macalline |
2. The core advantages of Oppein Home Franchise
1.Brand influence: Oppein has ranked first in the brand value list in China for many years and has high consumer recognition.
2.Complete product system: Covering all categories such as cabinets, wardrobes, bathrooms, wooden doors, etc., to meet one-stop procurement needs.
3.Digital support: Provide intelligent tools such as 3D cloud design system, ERP management system, etc.
4.Supply Chain Advantages: 8 major production bases in the country to ensure supply efficiency and cost control.
3. Analysis of profit model of joining Oppein Home
| Source of income | Percentage | Gross profit margin | Return to this cycle |
|---|---|---|---|
| Whole house customization | 55% | 40-45% | 18-24 months |
| Single product sales | 25% | 35-40% | - |
| Design Services | 12% | 60%+ | - |
| After-sales service | 8% | 50%+ | - |
4. Key factors for successful franchise
1.Site selection strategy: Priority is given to newly built residential areas or building materials markets to ensure customer flow.
2.Team building: A professional team of at least 3 designers and 5 sales consultants.
3.Marketing investment: It is recommended to invest 8-10% of the monthly turnover for online and offline promotion.
4.Customer Management: Establish a complete customer file system to improve repurchase rate.
5. Franchise fees and policies (Latest in 2023)
| project | First-tier cities | Second-tier cities | Third-tier cities |
|---|---|---|---|
| Franchise Fee | 200,000 | 150,000 | 100,000 |
| Margin | 100,000 | 80,000 | 50,000 |
| Renovation budget | 500,000-800,000 | 300,000-500,000 | 200,000-300,000 |
| First batch of purchases | 300,000 | 200,000 | 150,000 |
6. Risk warning
1. Market saturation risk: Some regions are fierce in competition and differentiated positioning is needed.
2. Inventory management: Customized products require precise control of inventory turnover.
3. Talent loss: The stability of core positions such as designers is crucial.
Summarize:Oppein Home Franchise has obvious brand advantages and a mature business model, but investors need to have certain financial strength and operational capabilities. Through refined operations, most franchisees can make profits within 2 years. It is recommended that interested parties first participate in the franchise briefing held by Oppein, and then make decisions after in-depth understanding of the local market conditions.
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